Atom eve seo

docs/brand-reference/qrmaster-visual-system.md

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+# QR Master Visual System – Reference & Template Prompts
+
+## Master reference
+
+Reference image:
+`assets/brand-reference/qrmaster-packaging-reference.jpg`
+
+The reference defines the visual direction for all future QR Master social posts. It is a style reference, not a fixed composition to copy.
+
+## Color theme
+
+- Deep QR Master navy: `#032956` to `#0B2F63`
+- Primary blue: `#0B4F9C` to `#1769AA`
+- Bright blue accent: `#2F86D8`
+- Soft blue highlight: `#BFD9F3`
+- Cool light background: `#EEF3F8`
+- Clean white: `#FFFFFF`
+- Natural wood / warm neutral surfaces: permitted as realistic scene materials
+- Text: white on dark blue areas; deep navy on light areas
+
+Use blue as a strong brand anchor, but keep the scene realistic and dimensional. Avoid an entirely flat blue-and-white SaaS layout.
+
+## Fixed composition rules
+
+- Bright, modern, premium, explicitly photorealistic commercial photography.
+- Every image prompt must contain the exact word `photorealistic`.
+- FIXED RATIO: 3:4 portrait only, target size 1080 × 1440 px for every slide and every carousel. Never use 16:9, 2:3, square, or mixed ratios. Do not rely on automatic cropping at upload time.
+- Main headline exactly centered horizontally and visually centered vertically.
+- Subtitle centered directly below the headline.
+- Very large safe margins: keep all text at least 10% from every edge.
+- Keep a calm, low-detail area behind the text for maximum contrast.
+- Text must be sharp, complete and highly readable.
+- Use a bold modern sans-serif headline and a regular sans-serif subtitle.
+- Deep blue packaging, labels, QR accents or graphic details may repeat across slides.
+- Use real materials: glass, cardboard, paper, wood, fabric, daylight and soft shadows.
+- No hard text boxes unless absolutely needed for contrast; prefer natural tonal contrast or a subtle translucent blue veil.
+- No decorative shape may overlap the text.
+- No fake brand names, random logos or unreadable microcopy.
+- No white/black letterbox bars, artificial padding, stretching or distortion.
+- No text overflow, cropped words, malformed letters or text touching the edges.
+
+## Reusable master prompt
+
+```text
+Create a premium vertical QR Master social-media slide using the attached QR Master reference image as the visual style reference.
+
+STYLE:
+Bright, modern, premium, explicitly photorealistic commercial photography. The exact word `photorealistic` is mandatory in every image prompt. Use realistic materials, natural daylight, soft shadows and a clean contemporary composition. The visual identity must consistently use QR Master deep navy and blue accents, with light cool backgrounds and natural neutral materials.
+
+COLOR SYSTEM:
+Deep navy #032956–#0B2F63, primary blue #0B4F9C–#1769AA, bright blue #2F86D8, soft blue #BFD9F3, cool light #EEF3F8 and white #FFFFFF. Blue is the recurring brand anchor, not a flat full-screen background.
+
+SCENE:
+[DESCRIBE THE REALISTIC USE-CASE SCENE HERE]
+
+COMPOSITION:
+Portrait social format, exact 3:4 ratio, final canvas 1080 × 1440 px. Every slide must use the identical 3:4 ratio. Never generate or export 16:9, 2:3, square or mixed-ratio slides. Do not crop important objects or text during export. Keep the scene uncluttered.
+
+EXACT TEXT:
+Headline: “[INSERT HEADLINE]”
+Subtitle: “[INSERT SUBTITLE]”
+
+TYPOGRAPHY:
+Modern geometric sans-serif similar to Inter, Avenir or Helvetica Neue. Bold headline, regular subtitle, strong contrast, clean line spacing, short readable lines. Render the text exactly as written. Do not invent, omit, bend, warp or crop any letters.
+
+BRANDING:
+Use restrained QR Master blue accents in packaging, labels, QR details or scene elements. Do not create random logos or extra text. If a wordmark is used, it must be a small, clean QR MASTER wordmark at the bottom.
+
+QUALITY NEGATIVE PROMPT:
+No generic SaaS dashboard, no flat blue-and-white template, no abstract gradient background, no decorative circle over text, no hard border, no random text, no fake logo, no unreadable microcopy, no malformed letters, no text overflow, no cropped text, no distorted objects, no stretched image, no letterbox bars, no artificial padding, no clutter behind the text.
+```
+
+## Text-overlay production variant
+
+For guaranteed text accuracy, generate the photorealistic background with the same master prompt but leave the headline and subtitle area empty. Add the exact text afterward with the same fixed typography, center position, font size, line spacing and safe margins for every slide.