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packages/orchestrator/prisma/schema.prisma

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+// Prisma schema for Self-Replicating Business System
+generator client {
+  provider = "prisma-client-js"
+}
+
+datasource db {
+  provider = "postgresql"
+  url      = env("DATABASE_URL")
+}
+
+// ============================================
+// BUSINESS MODEL
+// ============================================
+model Business {
+  id                String           @id @default(cuid())
+  name              String
+  idea              String           @db.Text
+  status            BusinessStatus   @default(VALIDATING)
+  viable            Boolean?
+
+  // URLs
+  mvpUrl            String?
+  landingPageUrl    String?
+
+  // Feature flags
+  seoOptimized      Boolean          @default(false)
+  adsActive         Boolean          @default(false)
+  emailAutomation   Boolean          @default(false)
+
+  // Revenue metrics
+  monthlyRevenue    Float            @default(0)
+  totalRevenue      Float            @default(0)
+
+  // Validation data (JSONB)
+  validationResult  Json?
+  targetAudience    String?
+  budget            Float?
+
+  // Relationships
+  workflows         WorkflowRun[]
+  campaigns         Campaign[]
+  metrics           Metric[]
+  decisions         Decision[]
+
+  createdAt         DateTime         @default(now())
+  updatedAt         DateTime         @updatedAt
+
+  @@index([status, monthlyRevenue])
+  @@index([createdAt])
+}
+
+enum BusinessStatus {
+  VALIDATING
+  VALIDATION_FAILED
+  DEVELOPING_MVP
+  LAUNCHING
+  RUNNING_ADS
+  OPTIMIZING
+  SCALING
+  SELLING
+  SHUTDOWN
+  PAUSED
+}
+
+// ============================================
+// WORKFLOW EXECUTION MODEL
+// ============================================
+model WorkflowRun {
+  id            String         @id @default(cuid())
+  businessId    String
+  business      Business       @relation(fields: [businessId], references: [id], onDelete: Cascade)
+
+  workflowType  WorkflowType
+  status        WorkflowStatus @default(PENDING)
+
+  inputData     Json           @default("{}")
+  outputData    Json?
+  error         String?        @db.Text
+
+  attempts      Int            @default(0)
+  maxRetries    Int            @default(3)
+
+  startedAt     DateTime?
+  completedAt   DateTime?
+  createdAt     DateTime       @default(now())
+  updatedAt     DateTime       @updatedAt
+
+  @@index([businessId, workflowType])
+  @@index([status])
+  @@index([createdAt])
+}
+
+enum WorkflowType {
+  MARKET_VALIDATION
+  MVP_DEVELOPMENT
+  LANDING_PAGE_SEO
+  PAID_ADS
+  CONTENT_MARKETING
+  EMAIL_AUTOMATION
+  ANALYTICS_SETUP
+  OPTIMIZATION_LOOP
+}
+
+enum WorkflowStatus {
+  PENDING
+  IN_PROGRESS
+  COMPLETED
+  FAILED
+  RETRYING
+}
+
+// ============================================
+// CAMPAIGN MODEL
+// ============================================
+model Campaign {
+  id            String     @id @default(cuid())
+  businessId    String
+  business      Business   @relation(fields: [businessId], references: [id], onDelete: Cascade)
+
+  platform      Platform
+  campaignId    String?    // External campaign ID
+  adSetId       String?    // External ad set ID
+
+  name          String
+  budget        Float
+  dailyBudget   Float?
+  active        Boolean    @default(true)
+
+  // Metrics
+  impressions   Int        @default(0)
+  clicks        Int        @default(0)
+  conversions   Int        @default(0)
+  spend         Float      @default(0)
+  revenue       Float      @default(0)
+
+  // Campaign config (JSONB)
+  targeting     Json?
+  creative      Json?
+
+  createdAt     DateTime   @default(now())
+  updatedAt     DateTime   @updatedAt
+
+  @@index([businessId, platform])
+  @@index([active])
+}
+
+enum Platform {
+  FACEBOOK
+  GOOGLE
+  ORGANIC
+}
+
+// ============================================
+// METRICS MODEL
+// ============================================
+model Metric {
+  id            String    @id @default(cuid())
+  businessId    String
+  business      Business  @relation(fields: [businessId], references: [id], onDelete: Cascade)
+
+  timestamp     DateTime  @default(now())
+
+  // Financial metrics
+  revenue       Float     @default(0)
+  adSpend       Float     @default(0)
+  profit        Float     @default(0)
+  roas          Float?    // Return on Ad Spend
+
+  // Traffic metrics
+  visitors      Int       @default(0)
+  pageViews     Int       @default(0)
+  bounceRate    Float?
+  avgSessionDuration Float?
+
+  // Conversion metrics
+  conversions   Int       @default(0)
+  conversionRate Float?
+
+  // Source breakdown (JSONB)
+  sourceBreakdown Json?
+
+  createdAt     DateTime  @default(now())
+
+  @@index([businessId, timestamp])
+  @@index([timestamp])
+}
+
+// ============================================
+// DECISION MODEL
+// ============================================
+model Decision {
+  id                String         @id @default(cuid())
+  businessId        String
+  business          Business       @relation(fields: [businessId], references: [id], onDelete: Cascade)
+
+  decisionType      DecisionType
+  action            String         @db.Text
+  reasoning         String         @db.Text
+
+  revenueAtDecision Float?
+  metricsSnapshot   Json?          // Snapshot of all metrics at decision time
+
+  executed          Boolean        @default(false)
+  executedAt        DateTime?
+  executionResult   Json?
+
+  createdAt         DateTime       @default(now())
+  updatedAt         DateTime       @updatedAt
+
+  @@index([businessId, decisionType])
+  @@index([executed])
+  @@index([createdAt])
+}
+
+enum DecisionType {
+  SCALE_PRODUCT
+  SELL_BUSINESS
+  SHUTDOWN
+  PAUSE_CAMPAIGN
+  INCREASE_BUDGET
+  HIRE_VA
+}
+
+// ============================================
+// ALERT/NOTIFICATION MODEL
+// ============================================
+model Alert {
+  id            String       @id @default(cuid())
+  businessId    String?
+
+  type          AlertType
+  severity      AlertSeverity @default(INFO)
+
+  title         String
+  message       String       @db.Text
+  metadata      Json?
+
+  read          Boolean      @default(false)
+  acknowledged  Boolean      @default(false)
+
+  createdAt     DateTime     @default(now())
+
+  @@index([businessId])
+  @@index([type, severity])
+  @@index([read])
+}
+
+enum AlertType {
+  WORKFLOW_FAILED
+  WORKFLOW_COMPLETED
+  REVENUE_MILESTONE
+  DECISION_EXECUTED
+  API_ERROR
+  BUDGET_THRESHOLD
+  SYSTEM_ERROR
+}
+
+enum AlertSeverity {
+  INFO
+  WARNING
+  ERROR
+  CRITICAL
+}