428 lines
13 KiB
Markdown
428 lines
13 KiB
Markdown
# SEO-Plan für GreenLens Pro — April 2026
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## Produkt-Positionierung
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> **GreenLens Pro = AI Plant Diagnosis Hub für kranke Pflanzen**
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Nicht generische Pflanzenpflege-App, sondern:
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> Scan your plant, identify the problem, and learn how to save it.
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Drei Suchintentionen, die GreenLens Pro bedient:
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1. Ich will wissen, welche Pflanze das ist.
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2. Meine Pflanze sieht krank aus.
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3. Ich will wissen, was ich jetzt tun muss.
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---
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## Keyword-Datenquelle
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Alle Keyword-Daten stammen aus dem Google Keyword Planner. Datei: `google-ads-keywords.md`
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Highlights aus den Daten:
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| Keyword | Suchvolumen | Trend | CPC (oberer Bereich) |
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|---|---|---|---|
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| plant disease identifier | 1.000 – 10.000 | +900% | 3,04 € |
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| identify plant disease | 1.000 – 10.000 | +900% | 3,04 € |
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| plant disease identification | 1.000 – 10.000 | +900% | 3,04 € |
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| plant doctor app | 1.000 – 10.000 | 0% | 4,16 € |
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| free plant id app | 10.000 – 100.000 | +900% | 1,25 € |
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| plant health app | 1.000 – 10.000 | 0% | 4,72 € |
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| why are my plant leaves yellow | 100 – 1.000 | 0% | 2,37 € |
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| how to revive a dying plant | 1.000 – 10.000 | 0% | 2,74 € |
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| pflanzen erkennen | 10.000 – 100.000 | 0% | 0,61 € |
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| pflanze erkennen app | 1.000 – 10.000 | 0% | 0,73 € |
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| pflanzenkrankheit erkennen | 100 – 1.000 | 0% | 0,89 € |
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| plant pest identification | 100 – 1.000 | 0% | 2,68 € |
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---
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## Kernstrategie
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**Nicht** 50 allgemeine Plant-Care-Seiten bauen.
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Stattdessen:
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> **20 extrem starke Diagnose-/Symptom-Seiten, intern brutal sauber verlinkt, GreenLens Pro als AI Plant Diagnosis Tool positionieren.**
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Vorteil gegenüber PictureThis, Plant Parent, Plantum:
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- Die haben keine "Why are my leaves yellow?"-Seiten.
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- Die bieten keine Symptom-Navigator-Seiten.
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- GreenLens Pro kann als "Plant ER" / "Plant Doctor" positioniert werden — nicht als Pflanzenlexikon.
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---
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## Differenzierung gegen Wettbewerber
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| Wettbewerber | GreenLens Pro |
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|---|---|
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| PictureThis — breites Plant ID | GreenLens — fokus auf kranke Pflanzen |
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| Plant Parent — Care-Ratgeber | GreenLens — AI-Diagnose + Handlungsanleitung |
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| Plantum — zu viele Tasks für Anfänger | GreenLens — Calm UX, klare nächste Schritte |
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| iNaturalist — Citizen Science | GreenLens — Eigenen Pflanzen, akute Probleme |
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---
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## Sprint 1 — 3 Seiten (jetzt)
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### 1. `/plant-disease-identifier`
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**Focus Keyword:** plant disease identifier
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**Page Title:** Plant Disease Identifier App | Scan Sick Plants With AI
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**Meta Description:** Scan your plant with GreenLens Pro to identify possible plant diseases, yellow leaves, brown spots, and pests. Get instant AI diagnosis and clear next steps.
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**H1:** Plant Disease Identifier App
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**Secondary Keywords:**
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- plant disease identification
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- identify plant disease
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- plant problem identifier
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- plant sickness identifier
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- plant doctor app
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- plant health app
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**Content-Struktur:**
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- What is a plant disease identifier?
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- Common signs of a sick plant (yellow leaves, brown spots, wilting, sticky leaves, pests)
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- How GreenLens Pro diagnoses plant problems
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- Plant disease identifier vs plant identifier
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- When should you scan your plant?
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- FAQ
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- CTA: Scan your plant with GreenLens Pro
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**Interne Links:**
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- `/why-are-my-plant-leaves-yellow`
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- `/plant-doctor-app`
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---
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### 2. `/why-are-my-plant-leaves-yellow`
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**Focus Keyword:** why are my plant leaves yellow
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**Page Title:** Why Are My Plant Leaves Yellow? Causes & What To Do
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**Meta Description:** Yellow leaves can mean overwatering, underwatering, pests, or nutrient issues. GreenLens Pro helps you identify the cause and know what to do next.
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**H1:** Why Are My Plant Leaves Yellow?
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**Secondary Keywords:**
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- yellow leaves plant
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- plant leaves turning yellow
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- overwatering yellow leaves
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- underwatering yellow leaves
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- plant disease identifier
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- plant doctor app
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**Content-Struktur:**
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- Introduction: Why this page exists
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- H2: Overwatering — too much water can drown roots
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- H2: Underwatering — stress from lack of moisture
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- H2: Too little light — plants can't photosynthesize
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- H2: Root problems — compacted or rotting roots
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- H2: Nutrient deficiency — nitrogen, iron, magnesium
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- H2: Pest stress — sap-sucking insects cause yellowing
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- H2: Natural aging — lower leaves yellow and drop
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- H2: Temperature stress — cold or heat shock
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- H2: When to scan your plant with GreenLens Pro
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- FAQ (Kannibalisierte Keywords als FAQ)
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- CTA: Scan yellow leaves with GreenLens Pro
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**Interne Links:**
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- `/plant-disease-identifier`
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- `/plant-doctor-app`
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---
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### 3. `/plant-doctor-app`
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**Focus Keyword:** plant doctor app
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**Page Title:** Plant Doctor App | Diagnose Sick Houseplants With AI
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**Meta Description:** GreenLens Pro acts as your AI plant doctor. Scan your plant, identify symptoms, and get clear guidance on what to do next.
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**H1:** Plant Doctor App for Sick Houseplants
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**Secondary Keywords:**
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- diagnose sick plant
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- plant health check
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- plant disease identifier
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- plant problem identifier
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- plant rescue app
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**Content-Struktur:**
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- What is a plant doctor app?
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- How GreenLens Pro works as your plant doctor
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- Common plant problems GreenLens Pro can detect
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- Plant doctor app vs Google Lens
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- Why scan before you guess?
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- FAQ
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- CTA: Use GreenLens Pro as your AI plant doctor
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**Interne Links:**
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- `/plant-disease-identifier`
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- `/why-are-my-plant-leaves-yellow`
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---
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## Sprint 2 — Erst nach Volumen-Check
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Diese Seiten erst validieren, bevor sie gebaut werden:
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| URL | Keyword | Status |
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| `/plant-pest-identification` | plant pest identification | ✅ Hat Daten im Planner |
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| `/brown-spots-on-plant-leaves` | brown spots on plant leaves | ❌ Noch prüfen |
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| `/plant-leaves-curling` | plant leaves curling | ❌ Noch prüfen |
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| `/plant-wilting` | plant wilting | ❌ Noch prüfen |
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| `/sticky-leaves-on-plants` | sticky leaves on plants | ❌ Noch prüfen |
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| `/overwatered-plant` | overwatered plant | ❌ Noch prüfen |
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| `/underwatered-plant` | underwatered plant | ❌ Noch prüfen |
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| `/plant-root-rot` | plant root rot | ❌ Noch prüfen |
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**Nächster sicherer Kandidat:** `/plant-pest-identification`
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---
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## Sprint 3 — Hub-Seite (nach 5–8 validierten Seiten)
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### `/plant-problems`
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**Page Title:** Plant Problems: Identify Sick Plant Symptoms With AI
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**Meta Description:** Identify common plant problems like yellow leaves, brown spots, pests, wilting, and weak growth. Scan your plant with GreenLens Pro before guessing.
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**H1:** Plant Problems: Identify Sick Plant Symptoms
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**CTA:** Scan Your Plant Problem
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**Aufbau — Diagnose-Navigator:**
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```
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What does your plant look like?
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[ ] Yellow leaves → /why-are-my-plant-leaves-yellow
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[ ] Brown spots → /brown-spots-on-plant-leaves
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[ ] Drooping / Wilting → /plant-wilting
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[ ] Sticky leaves → /sticky-leaves-on-plants
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[ ] Curling leaves → /plant-leaves-curling
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[ ] Visible pests → /plant-pest-identification
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[ ] Weak growth → /plant-problems
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[ ] Dying plant → /how-to-revive-a-dying-plant
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```
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---
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## Sprint 4 — Free / Identifier Pages
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Diese Seiten brauchen eine klare Free-vs-Paid-Sektion:
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| URL | Focus Keyword | Hinweis |
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| `/plant-identifier-app` | plant identifier app | Breiter Traffic |
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| `/identify-plant-by-photo` | identify plant by photo | Sehr guter App-Fit |
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| `/free-plant-id-app` | free plant id app | **Muss Free-vs-Paid-Sektion enthalten** |
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| `/best-plant-identification-app` | best plant identification app | Vergleichs-/Commercial Intent |
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| `/plant-scanner-app` | plant scanner app | App-Nutzung erklären |
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### Pflichtsektion für `/free-plant-id-app`
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**H2:** What Can You Do for Free With GreenLens Pro?
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> GreenLens Pro helps plant owners identify plants and understand possible plant problems. Free features may include basic plant scanning or limited plant identification, while advanced diagnosis, detailed care guidance, or premium plant health features may require GreenLens Pro access. The goal: you know what is included before you start.
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**Wichtig:** Nur schreiben, was wirklich im Free-Tier stimmt. Sonst Bounce + Vertrauensverlust.
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---
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## Sprint 5 — DACH Pages
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**Richtung:** Diagnose-First, nicht generisches Pflanzenpflege.
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| Priorität | URL | Focus Keyword | Warum |
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| 1 | `/de/pflanzenkrankheit-erkennen` | pflanzenkrankheit erkennen | Diagnose-Differenzierung |
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| 2 | `/de/pflanzendoktor-app` | pflanzendoktor app | App-Positionierung DE |
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| 3 | `/de/kranke-pflanze-retten` | kranke pflanze retten | Rescue-Intent DE |
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| 4 | `/de/pflanzen-erkennen` | pflanzen erkennen | Breites Volumen (10k–100k) |
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| 5 | `/de/pflanzen-erkennen-app-kostenlos` | pflanzen erkennen app kostenlos | Free-Intent DE |
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---
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## Seiten, die nach hinten verschoben werden
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Diese Seiten NICHT löschen — nur später planen:
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- `/pothos-care`
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- `/pothos-plant-care`
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- `/golden-pothos-care`
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- `/monstera-care-tips`
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- `/fiddle-leaf-fig-problems`
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- `/orchid-care-app`
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- `/succulent-care-app`
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**Warum:** Die SERPs sind von Gartenblogs und Pinterest dominiert. Besser ranken mit Plant-Diagnose-Keywords, wenn die Domain Authority da ist.
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---
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## Interne Linkstruktur
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```text
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/
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├── plant-disease-identifier
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│ ├── why-are-my-plant-leaves-yellow
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│ └── plant-doctor-app
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│
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├── why-are-my-plant-leaves-yellow
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│ ├── plant-disease-identifier
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│ └── plant-doctor-app
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│
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├── plant-doctor-app
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│ ├── plant-disease-identifier
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│ └── why-are-my-plant-leaves-yellow
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│
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└── Später: plant-problems (Hub)
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├── why-are-my-plant-leaves-yellow
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├── plant-pest-identification
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├── plant-wilting
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└── ...weitere Symptom-Seiten
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```
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---
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## Seitenarchitektur
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```text
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/
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├── plant-disease-identifier
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├── why-are-my-plant-leaves-yellow
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├── plant-doctor-app
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├── plant-problems (Hub, Sprint 3)
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│ ├── plant-pest-identification
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│ ├── brown-spots-on-plant-leaves
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│ ├── plant-leaves-curling
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│ ├── plant-wilting
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│ ├── sticky-leaves-on-plants
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│ ├── overwatered-plant
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│ ├── underwatered-plant
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│ ├── plant-root-rot
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│ └── how-to-revive-a-dying-plant
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│
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├── plant-identifier-app
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├── identify-plant-by-photo
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├── free-plant-id-app
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├── best-plant-identification-app
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├── plant-scanner-app
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│
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└── de
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├── pflanzenkrankheit-erkennen
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├── pflanzendoktor-app
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├── kranke-pflanze-retten
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├── pflanzen-erkennen
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└── pflanzen-erkennen-app-kostenlos
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```
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---
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## Content-Template für jede SEO-Seite
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Für jede Seite dieses Muster verwenden:
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1. **H1** — Focus Keyword direkt im Heading
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2. **Intro** — Problem kurz lösen, dann CTA einbauen
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3. **H2** — Section mit erklärendem Keyword-Content
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4. **H3** — Tiefe Details (Subsections)
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5. **Interne Links** — Zu relevanten anderen Seiten
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6. **FAQ** — Keywords aus dem Planner als Questions verwenden
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7. **CTA** — Scan your plant with GreenLens Pro
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### Beispiel: `/plant-disease-identifier`
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- H1: Plant Disease Identifier App
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- H2: What is a plant disease identifier?
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- H2: Common signs of a sick plant
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- H3: Yellow leaves
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- H3: Brown spots
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- H3: Wilting leaves
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- H3: Sticky leaves
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- H3: Pests
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- H3: Root stress
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- H2: How GreenLens Pro helps diagnose plant problems
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- H2: Plant disease identifier vs plant identifier
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- H2: When should you scan your plant?
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- FAQ (mit Planner-Keywords als Questions)
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- CTA: Scan your plant with GreenLens Pro
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---
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## FAQ-Strategie
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Die Suggested Keywords aus dem Planner direkt als FAQ verwenden:
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### Für `/plant-disease-identifier`
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- What is a plant disease identifier?
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- Can I identify plant disease by photo?
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- What is the best plant disease identification app?
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- How do I know if my plant is sick?
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- Can GreenLens Pro identify plant problems?
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### Für `/why-are-my-plant-leaves-yellow`
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- Why are my plant leaves yellow?
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- Do yellow leaves mean overwatering?
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- Should I cut yellow leaves off?
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- Can yellow leaves turn green again?
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- Can GreenLens Pro help with yellow leaves?
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### Für `/plant-doctor-app`
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- What is a plant doctor app?
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- How can an app diagnose plant problems?
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- Can AI diagnose plant diseases?
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- Is there a free plant doctor app?
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- What plant problems can GreenLens Pro detect?
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---
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## Launch-Reihenfolge
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1. **Sprint 1:** `/plant-disease-identifier` veröffentlichen
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2. **Sprint 1:** `/why-are-my-plant-leaves-yellow` veröffentlichen
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3. **Sprint 1:** `/plant-doctor-app` veröffentlichen
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4. **Nach Indexierung:** Search Console beobachten — welche Keywords ranken?
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5. **Sprint 2:** `/plant-pest-identification` (einzige validierte Seite)
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6. **Sprint 2:** Weitere Symptom-Seiten nur mit Daten-Check
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7. **Sprint 3:** `/plant-problems` Hub-Seite
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8. **Sprint 4:** Free / Identifier Pages
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9. **Sprint 5:** DACH Pages
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---
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## To-Do Liste
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- [ ] `/plant-disease-identifier` erstellen (Sprint 1)
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- [ ] `/why-are-my-plant-leaves-yellow` erstellen (Sprint 1)
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- [ ] `/plant-doctor-app` erstellen (Sprint 1)
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- [ ] Alle 3 Seiten sauber intern verlinken
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- [ ] Search Console nach Indexierung monitoren
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- [ ] Weitere Symptom-Keywords im Planner prüfen (Sprint 2)
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- [ ] `/plant-pest-identification` erstellen (Sprint 2)
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- [ ] `/plant-problems` Hub-Seite planen (Sprint 3)
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- [ ] Free-vs-Paid-Sektion für `/free-plant-id-app` definieren (Sprint 4)
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- [ ] DACH Pages in CONTENTCAL.md eintragen (Sprint 5) |